User-Centric Innovations

Thursday, August 28, 2025

Time
02:00 pm - 03:30 pm
Hall
2nd floor
Room
Cantareira 3

Who said charging is only about plugging in? Emerging mobility paradigms involve user experience, convenience, and smart solutions. This session showcases innovations that place the user at the helm of the journey, from app usability and charging station accessibility to integration with other modes of transport and efficient service. Real-world examples and practical insights will show how to make charging more intuitive, dependable, and aligned with the consumer's routine.

02:00 pm - 03:30 pmUser-Centric Innovations

Bruno Barbosa

Director of Strategy and Electric Mobility

Edenred Mobilidade

Ivangelo Vicente

Project Coordinator

CERTI Foundation

Maria Heloiza Soares Pacheco

Market Research Analyst

movE Eletromobilidade

Fabrizio Romanzini

CEO

Rinno Energy do Brasil

Matheus Luiz Rodrigues

Director

Condupay Tecnologia

LATAM’s Key Exhibition and Conference for Charging Infrastructure and E-mobility
Learn more
Speakers
Speaker
Maria Heloiza Soares Pacheco, movE Eletromobilidade

Market Research Analyst

Brazil

Maria Heloiza is an electrical engineer and a master's student in Production Engineering at UFSC in the field of electric mobility. She has been working in the sector since 2019, is a Market Research Analyst at movE Eletromobilidade, develops Research and Development projects related to electric vehicle charging technologies and is also responsible for the company's marketing.

Speaker
Matheus Luiz Rodrigues, Condupay Tecnologia

Director

Brazil

An executive at ConduPay Tecnologia, he has a degree in Accounting, a postgraduate degree in Financial Strategies and is enthusiastic about electric mobility. He was Product Manager responsible for developing an entire portfolio of charging stations for electric vehicles at a large Brazilian company, and has 13 years' experience in Controllership. He is currently developing projects aimed at contributing to Brazil's charging infrastructure, in the field of services and payments.

Speaker
Bruno Barbosa, Edenred Mobilidade

Director of Strategy and Electric Mobility

Brazil

Bruno Barbosa is Director of Strategy and Electric Mobility at Edenred Brazil. With a degree in Business Administration from the University of São Paulo (USP), Bruno brings solid experience acquired in previous positions, including working as CFO at Shippify and a long career in investment banking in Brazil at institutions such as Virtus BR, BR Partners and UBS. At Edenred, he has excelled in leading innovative projects aimed at transforming corporate mobility, promoting sustainable and efficient solutions. Throughout his career, he has developed skills in Strategy, Corporate Finance, Financial Modeling, Investment Banking and Capital Markets.

Speaker
Ivangelo Vicente, CERTI Foundation

Project Coordinator

Brazil

An electrical engineer with an MBI in Electric Mobility and Renewable Energies, Ivangelo Vicente is the Project Coordinator for the Sustainable Energy Center (CES) at the CERTI Foundation. He has skills and competence in leading multidisciplinary teams, risk management, effective communication and project lifecycle management, applying knowledge of agile and traditional methodologies. He has worked on the development of ANEEL R&D projects in the areas of electric mobility, energy storage systems, renewable energies, microgrids, charging stations for electric vehicles and new business modeling for the energy sector. He is currently studying for an MBA in Project Management.

Speaker
Fabrizio Romanzini, Rinno Energy do Brasil

CEO

Brazil

Entrepreneur and executive with over 20 years of experience in business management, innovation, and electric mobility. He is the founder and CEO of Rinno Energy, a company specialized in EV charging solutions, and serves as the Brazil Country Director for EO Charging, a UK-based multinational focused on EV charging software and hardware. An engineer with a specialization in charging technologies from Delft University of Technology (TU Delft), Fabrizio is also a board member at the British Chamber of Commerce and Industry in Brazil, fostering strategic connections between Brazilian and British businesses. Throughout his career, he has developed solid expertise in business restructuring, sales team development, technological innovation, and strategic planning, working across multinational corporations and entrepreneurial ventures in the energy, mobility, and consulting sectors.

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