Business Models and Opportunities for Solar Developers, EPCs and System Integrators

Tuesday, August 26, 2025

Time
04:00 pm - 05:30 pm
Hall
2nd floor
Room
Cantareira 2

This panel will explore how companies within the solar ecosystem - including project developers, integrators, EPC providers and technology suppliers - can strategically position themselves along the green hydrogen value chain. The session will discuss viable business models for the production and use of green hydrogen, as well as partnership structures and financing mechanisms. Concrete case studies will be presented, highlighting potential pathways for the solar sector to expand beyond traditional electricity generation and contribute to the development of low-emission energy solutions.

04:00 pm - 05:30 pmBusiness Models and Opportunities for Solar Developers, EPCs and System Integrators

Ana Zornitta

Senior Business and Market Strategy Consultant

CELA - Clean Energy Latin America

Adriane Silva Porto

Advisor

ABHAV

Eduardo Tobias Ruiz

Managing Partner

Watt Capital

Mariana Galhardo

Senior Partner

G2A Consultores

Nelson Falcão

Vice President of Value Chain

ABSOLAR - Associação Brasileira de Energia Solar Fotovoltaica

South America’s Hot Spot for Batteries and Energy Storage Systems
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Speakers
Speaker
Ana Zornitta, CELA - Clean Energy Latin America

Senior Business and Market Strategy Consultant

Brazil

Senior Business and Market Strategy Consultant at CELA, she has 9 years of experience in renewable energies, having worked with business development in the electricity sector, financial modeling of power plants and development of innovation and energy efficiency projects. At Atiaia Renováveis he was responsible for financial modeling for participation in regulated auctions for hydro and photovoltaic projects, as well as formatting business models for self-production of energy for Leasing and PIE by Equalization. At Energisa, she worked on the O&M of photovoltaic plants, energy efficiency projects and on innovation projects for the energy sector. She also has experience in analyzing anemometric data and dealing with pending issues with the EPE, experience acquired at Messtechnik. He has a degree in Renewable Energy Engineering from the Federal University of Pampa (Unipampa), with a sandwich period at the University of Strathclyde in Glasgow - UK and an MBA in Energy Project Management from SENAI.

Speaker
Nelson Falcão, ABSOLAR - Associação Brasileira de Energia Solar Fotovoltaica

Vice President of Value Chain

Brazil

Nelson Falcão has been Senior Director, LATAM Business Development at Nextracker Brazil since the beginning of its operations in the country in 2015, accumulating from 2013 to 2023 the leadership of the energy business development area for the Flex group. He has extensive experience in the production chain of equipment for electrical energy generation, transmission and distribution systems. During his career, he held important positions at ABB, Cegelec Alstom and Cooper Power Systems, in Brazil and Canada. Nelson is also Vice-President of Supply Chain of the board of directors of ABSOLAR (Brazilian Association of Photovoltaic Solar Energy). He graduated in Electrical Engineering from the USP Polytechnic School in 1980 and specialized in Reactive Compensation, in Sweden, in 1983.

Speaker
Mariana Galhardo, G2A Consultores

Senior Partner

Brazil

Mariana Galhardo is a Senior Partner at G2A Consultores. She has a degree in Business Administration from PUC Campinas, an MBA and a Master's degree from UNIFEI, as well as specializations in Project Management from FACAAMP and Government Relations from INSPER. She began her career in the financial market, working for institutions such as Itaú, Banco do Brasil (including working for the IDB) and Opportunity, always with a focus on new business. Since 2007, Mariana has worked in the energy industry, in all its segments (generation, commercialization, transmission and distribution), having contributed in leadership positions in companies such as Neoenergia (Elektro), Renova, Serena (Omega) and Alupar. In 2017, she opted for entrepreneurship, providing consultancy services to clients such as Grupo Ultragaz, the Ministry of Mines and Energy, the Ministry of Science and Technology, Eletrosul, Pronto Energy and Grupo Colibri, focusing on the analysis and development of new projects. Currently at G2A, as well as prospecting and leading due diligence projects, she coordinates ABSAE's Regulation Working Group (WG) and is vice-coordinator of Absolar's Storage WG.

Speaker
Eduardo Tobias Ruiz, Watt Capital

Managing Partner

Brazil

Eduardo Tobias is the founder and Managing Partner of Watt Capital. He is a specialist in project investment analysis, project financing, and on mergers & acquisitions of renewable energy projects and assets in Brazil. He is a cofounder and currently the vice-coordinator of ABSOLAR's Green Hydrogen Working Group. Tobias is also a visiting Professor at FGV, teaching for its Power Sector Executive Program, and at Head Energia, as well as the author of the books 'Investment Analysis in Utility Scale PV Projects' (2021) and 'Investment Analysis in Bioenergy Greenfield Projects' (2015). He has a BSc. in Business Administration from FGV-EAESP and a Professional Master in Bioenergy from FGV-EESP.

Speaker
Adriane Silva Porto, ABHAV

Advisor

Adriane Silva is a renowned expert in renewable energy project management and sustainable infrastructure finance, specializing in large-scale wind and solar power projects in Brazil. She leads private sector stakeholders and investors through the operational, regulatory, and environmental complexities of the clean energy transition, delivering impactful assets aligned with Brazil's sustainability goals. With a robust background in engineering and business, Adriane combines technical, financial, and strategic expertise to manage projects from development to execution and optimization. She has held leadership roles in risk assessment, project financing, and stakeholder engagement, and is recognized for her ability to integrate finance and operations to drive investment and accelerate clean energy adoption in emerging markets. Currently serving as a Board Member at ABHAV, Adriane shapes strategic initiatives to advance best practices, regulatory progress and development of the green hydrogen industry. She is an active participant in industry forums and publications.

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